Working fast and working smart

PR SURVEYS

Generate unique content and underpin impactful campaigns

Creating illuminating stories from surveys data

At SurveyGoo we have developed a specialism for the PR survey, notably our capacity to design, and create surveys, drawing from them compelling, illuminating stories, and generate national media headlines.

Our collective of experienced, well-informed communications specialists, take direct responsibility for both strategy and implementation of your PR survey campaign, while balancing creativity with intellectual rigour and common sense, to deliver cut through media profile.

Our clients (direct and agency), span all pillars of society from business and charity to government, can rely on us both to generate ideas and to take a managerial load off their shoulders as we put plans into action and achieve results.

Over the last 12 months we have delivered campaigns that have generated front page stories, often in excess of 200 pieces of “real” media coverage, and have helped shaped policy

Surveygoo provides a full range of services to the PR sector.

What sets SurveyGoo apart is our ability drive a project at every stage, while ensuring that it always delivers against your KPI’s.

By combining our unparalleled survey panels with creative communication expertise, we create the stories that you want to tell and deliver them to top level media and influencer contacts .

We own and manage our own panels. This means we can guarantee the quality of our panels, delivering them on time and on budget…

Core Services for inhouse and agency PRs include:

Survey concept design and scripting

Campaign and policy design

Survey panels, respondent targeting, across a diverse range of sectors

Hosting “only” package and data analysis

Graphics and visuals that bring data to life

Survey press release writing

Media sell-in. Placing your story in the media.

Whether you need help scripting a survey, conducting a UK or international poll, or need a full service that includes concept planning, question design, survey implementation and media sell in and press releases, we have got you covered.

Our PR surveys are used by leading PR agencies and in house PRs, across the commercial and charitable sectors.

We have developed survey services which deliver credible data to support both your content generation requirements, and communication objectives.

Targeted insight

Whatever the poll objectives, we have a local, national or international panel of respondents at our fingertips. The size and diversity of our panel ensures that regardless of your campaign objective, we can get your survey or poll in front of the right audience, be it niche or expansive.

New to creating surveys

Working fast and working smart

We understand the need to work to tight timescales and budgets, without compromising on quality and outcome. Whether you need a quick poll or a major piece of research to support your campaign objectives, we can help.

SurveyGoo can design and deliver polls, hassle free with quick turnarounds (typically from 48 hours), fast track option available on request.

SERVICES FOR PR AGENCIES

Idea generation

Fresh eyes and expertise to energise your campaign strategy

Pitch support

Credible insight presented with impact

Content generation

From charts & infographics to dynamic dashboards & videos

Audience research

Engaged and responsive panellists

International research

Utilise an extensive audience from the UK and Asia Pacific

Polls & Opinion research

Access to a representative and diverse panel

Omnibus Surveys

Our consumer omnibus online surveys run every weekend.

Impact measurement

Longitudinal and comparable research tools available

Message testing

Segment our panel by interests, preferences and demographics

White label service

Outsource and white label market our research services for your insight team or on behalf of clients.

Short on time and resource?

Commission a Poll with SurveyGoo

Use SurveyGoo to design and deliver polls, hassle free with quick turnarounds (typically from 48 hours).

We offer three levels of support to assist you create, deliver and analyse online surveys and polls. Choose from Lite, Standard and Premium service levels, and get support right where you need it. If you need a different level of service, do not hesitate to get in touch to discuss your research objective in more detail.

  • Lite

        • Questionnaire Design
          Sense & spell checking
        • Demographics
          Age, gender, region
          Sample 300 – 1000
        • Timescales
          1-2 days
        • Number of questions
          1-20
        • Data table outputs
          Excel tables

  • Standard

        • Questionnaire Design
          Review questions & edits
        • Demographics
          Age, gender, region, city
          Sample 1000 – 2000
        • Timescales
          3-4 days
        • Number of questions
          5-30
        • Data table outputs
          Excel & Online tables + stats tests
        • Extra table breaks
          Free to include
        • Charts
          Online Charts (Summary)

  • Premium

        • Questionnaire Design
          Question design
        • Demographics
          Age, gender, region
          Sample 2000 – 3000
        • Timescales
          4-5 days
        • Number of questions
          10-30
        • Data table outputs
          Excel & Online tables + stats tests
        • Extra table breaks
          Free to include
        • Charts
          Online Charts (Summary & Breaks)
        • Executive Summary
          Included

HOW OUR PR SURVEY SERVICE WORKS

1. Sample & questions

Choose your sample size & number of questions.

2. Questionnaire submission

We need a final, approved questionnaire by 1.00 pm if it is to go live the same afternoon. Include any images or video if required.

3. Questionnaire review

We will conduct a free questionnaire review and provide feedback if any changes are recommended and to confirm costs.

4. Survey scripting

We will script your survey to ensure the language and flow are optimised for online surveys. If required, the draft survey script can be reviewed before going live.

5. Survey programming

We’ll handle the survey set up, design and hosting. We know how to create surveys that look great and that attract a great response.

6. Going live

The survey will be sent to our survey panel once everything is signed off. Typically it takes 2 – 3 days to collect the desired number of responses. Surveys with specialist audiences may take longer. Depending on the level of support you need, we can include the cost of sample and respondent incentives too.

7. Data analysis and reporting

Survey results will be produced in Excel as standard data tables, including age, gender and region. Bespoke tables with extra breaks can be produced on request. If you want to really bring your data to life for press releases and media sell-in, read all about our Data Analysis Services.

8. GET IN TOUCH

Contact us to get started!

DOWNLOAD OUR OUR TOP TEN TIPS FOR PR SURVEYS

Download PR Survey Tips

Bring your insight to life

SurveyGoo has an array of data visualisation tools and services to illustrate your results in an impactful and accessible format. From simple infographics to interactive dashboards, we can ensure your data is easy to manage, easy to analyse and displayed in an informative and engaging way.

Use our interactive dashboard tools to present research to clients. Or utilise our infographic tools to illustrate your press releases to deliver impact and engagement.

Survey Insights

Why SurveyGoo?

SurveyGoo is a specialist agency in the creation and delivery of PR surveys and polls.
We are a nimble and responsive extension to marketing and PR teams who need quality insight and data to support their communication objectives.

Click here to contact us today to find out more about our PR Surveys