Tag: culture

mothers and fathers day survey
Written by: | Posted on: | Category:
Social Impact

SurveyGoo delves into our perceptions around the 'opt-out' etiquette in our latest consumer survey

We’ve all noticed increased sensitivity by the gift market brands in their approach to national holidays and events. They are keen not to offend or anger their followers and consumers inadvertently and want to appear more in touch, more aware ...

gillette campaign
Written by: | Posted on: | Category:
Ad Campaigns

Gillette Drops 'The Best a Man Can Get' Tagline

Iconic men’s shaving brand, Gillette, made a bold move this month with a new ad campaign. Ditching their equally iconic tagline, the ‘best a man can get’, Gillette are distancing themselves from the controversial ‘toxic masculinity’ culture. The new Gillette man is the ‘best man he can be’.

You ...

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