Respondent focussed questionnaire design is essential to achieve high quality responses at at time when survey takers have so much choice to occupy their time. Our members on GooPoll are...
Impact magazine published an article earlier this year about the concept of ‘nationally representative’ samples. They posed questions about whether the indicators used to determine demographics needed to change to...
Live events are making their way into our diaries and the theatres and cinemas are open, welcoming back their audiences. Outdoor events have been predictably popular where fresh air and...
We have great news to share the news with our clients and panel member community. Our new panel platform GooPoll is now live! The platform went live today and has been...
The most successful businesses perform regular market analysis to stay informed about competitor activity and changes in their market. If you want to know how to do a market analysis...
At the end of the day, all successful businesses do one thing extremely well — they give their customers what they want. And the best way of finding out what...
A study carried out by SurveyGoo and Ingredient Communications supports the idea that cultured meat could see a significant impact on those following vegan diets. Discover all the details in...
Market research surveys help companies discover anything and everything about their target audience. In addition to giving valuable information on demographics, companies are also made aware of the existing products...